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Counterpoint: Samsung makes half of Google Pixel 7 Pro's BoM

Counterpoint Research published a BoM (bill of materials) breakdown of the Google Pixel 7 Pro. According to the analysts, 51% of the device is made of Samsung components, followed by 7% own products and 5% by Micron. The most expensive single component is the 6.7” LTPO AMOLED - it is nearly 20% of the total production cost of the Pixel. Samsung also built the ISOCELL GN1 sensor for the 50MP main camera, the LSI image sensors for the periscope and the selfie cameras, and the whole cellular communication system - 5G baseband, transceivers, power trackers for sub-6GHz. The Pixel 7 Pro,...



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